About
About Samburgers
Raising three boys, burgers were a critical part of life in the Zien household. When deciding on after school meals, it was almost always a sandwich, or if they were lucky, a burger. Thus launched a decades-long kitchen career of crafting unique, delicious, and true to Sam’s nature, out of the box burger creations. Many of these makings have graced your screens via the Cooking Guy’s YouTube Channel, where there were clear winners (and maybe even the occasional loser). So when we thought about what type of concept we wanted to bring to life, the decision was easy: a compilation of The Cooking Guy’s fan favorite burgers, because who doesn’t love a good burger?
About Sam The Cooking Guy
Sam the Cooking Guy is an everyday guy who has found a way to make cooking casually understandable. With no fancy equipment and by speaking English instead of ‘chef-speak,’ he’s sort of the everyman of cooking. He has two shows, the TV show SAM THE COOKING GUY airs on YOUR VIEW with COX, and his online show, STCGO. There’s no fois gras… no white truffle oil, no ‘Peruvian mountain-raised squab in sesame-lime-soy marinade stuffed with braised forest turnips and wild enoki mushrooms in a hand pressed plum and raspberry glaze’. He’s just a regular guy, using regular words showing how to cook easy, great food… Food that’s ‘big in taste and small in effort’. It’s a handful of ingredients and a few steps – that’s it.
Grain & Grit Collective is a San Diego-based hospitality group dedicated to providing Southern California with the most compelling guest experience possible. Samburgers is the third collaboration between Grain & Grit and The Cooking Guy following Little Italy Food Hall locations Not Not Tacos and Graze by Sam.
